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A designer at heart,
a director by habit

I’m Ostrander Vale — an art director teaming up with founders who treat sharp design as a growth lever, not window dressing.

Ostrander Vale working with a laptop and graphics tablet in the studio

Ten years of shipping

For a decade I’ve lived between brand and product — agency years first, independent since — steering identities, sites, and apps from opening workshop to launch morning.

Ostrander Vale Creative stays deliberately small: one director, seasoned collaborators only, and a process where the next step — and its price — is always clear.

Off the tools, I write a weekly newsletter — short notes on craft, workflow, and the business side of design.

2016

Junior designer, northern studio

Print, packaging, first websites — discovering that a deadline is a design material like any other.

2019

Senior product designer in fintech

Shaped onboarding journeys relied on by two million customers in three markets.

2022

Independent art director

Started Ostrander Vale Creative. Brand-to-launch partnerships for startups and global teams.

2026

210+ launches, most clients return

Small on purpose — each project directed personally from first call to final file.

What the studio covers

Four crafts behind every partnership — combine them however your project demands.

01

Web Design & Development

Fast, flexible websites shaped around your brand. Learn more →

02

UX Strategy & Research

Grounded, purposeful experiences built on real user behaviour. Learn more →

03

Branding & Identity

Distinct visual systems that tell your story crisply. Learn more →

04

Mobile App Design

Considered apps that feel effortless on small screens. Learn more →

Let’s make your idea
tangible

Share where you want your brand to be — I will chart the design route there, from opening sketch to shipped product.